What It Grows Into

The idea starts with music, but it doesn’t end there.

If you can embed a story into a shirt, you can do it in:

• A jersey: tap to get stats or gameday mixes

• A vintage jacket: tap to trace the resale trail

• An event wristband: tap to unlock exclusive moments

• A collectible: tap to prove origin

Tap In is a new layer for physical objects—a lightweight way to store and share digital experiences that don’t vanish after 24 hours. It lets physical things evolve.

Eventually, every object can carry media, memory, and proof. And it’ll start with a shirt.